Whitepaper
Automated tools for implicit research

How you can easily measure your target groups' subconscious associations during daily business

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Consumers’ subconscious associations, emotions, and motives are extremely important to businesses. It has long been clear that the human brain makes evaluations within milliseconds and influences actions and decisions – long before the relevant information becomes conscious. This is equally true of categories, brands, packaging, and concepts.

The deep, implicit insights are true gold nuggets with which insight managers can achieve great successes in the digital revolution.

This whitepaper gives you a unique overview of how you can simply apply cutting-edge neuroscientific methods to asking the right questions in your daily business and use the resulting deep insights directly in your organization.

Get the Whitepaper today

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Agile Insights Software for your research question

Do you have a specific question that you would like to answer with our agile methods?

Learn now from our experts more about the possibilities of modern market research technology and innovative Agile Insights Software.  Strengthen your Your market research for the challenges and position yourself optimally.

We will support you.

More than 35 market research tools provide you with deep insights and can be used flexibly:

Brand Health, Brand Price Conjoint, IdeaScreener, Packaging Test, Concept Test, Print Pretest, Digital Pretest, Customer Feedback, TV-Pretest, Brand Association, Maximum-Difference-Scaling(MaxDiff), A/B-Test, Key Driver Analysis, Net-Promoter-Score® and many more.

 

Experience the world of agile insights now live for your individual questions. Get to know the agile methods and tools personally.

Get advice now which license suits your needs best. 

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Mike DeGagne
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JJ Noel
Christian Grund
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Ash Mathur
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Kevin Mulvihill
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